Forecast 2025 - AdNews
AdNews launches its end of year report, the 50-plus page Forecast 2025, in association with ACM. Will Australian dodge the storm ahead? Industry analysts and leaders give their take on the outlook ...
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Brands don't need a Super Bowl budget to benefit from the big event buzz, here's how People gravitate toward brands and moments that feel big, bold, and confident – like they’re part of ...
MAGNA - Australian advertising market 'subdued but positive' in …
Dec 4, 2023 · Australia's total advertising revenue will grow 3.8% to AUD27.7 billion in 2024, according to analysis by MAGNA. The forecast is more upbeat than MAGNA's mid year prediction of 3% growth for 2024 ...
AdNews Agency of the Year Awards 2024: Finalists Revealed
The AdNews Agency of the Year Award 2024 finalists have been revealed, following a double-digit increase in entries this year. The awards were judged by senior marketers and CMOs from across ...
OOH industry revenue grows 10% - AdNews
Oct 15, 2024 · The out-of-home (OOH) industry has posted an increase of 10.06% in net media revenue for the September quarter, reporting $315 million, up from $286.2 million for the same quarter in 2023. Digital ...
Australia's advertising industry at a glance - AdNews
Advertising Pays, a study conducted by Deloitte Access Economics and released in October 2023, values the advertising industry’s impact on the Australian economy at $53 billion, about 2.1% of ...
Jobs Intelligence - The latest ad industry roles, January 6, 2025
Jan 6, 2025 · The latest industry roles: Head of Ad Operations Sydney The Guardian Strategy Director (Brand) Sydney M&C Saatchi Group Senior Marketing Manager Sydney Paspaley Creative Team (Art Director and ...
Long Read: What Australian creatives are looking for in 2025
The rise of artificial intelligence, tighter budgets and the pitch frenzy were the biggest challenges for agencies in 2024, according to Australian creatives. However, they are optimistic that ...
Australia’s communication crisis: A call to action for 2025
Jan 7, 2025 · As a professional communicator, the most concerning issue in 2024 was the apparent decline in Australians ability to engage in nuanced discussions, particularly on difficult or contentious topics ...
Are Media's transformation and its plans for 2025 - AdNews
Nov 8, 2024 · One of the biggest takeaways from Are Media's annual Ignite event is that the shift to become an omnichannel media company with a focus on content commerce capability is now complete. Are Media ...