May 6, 2024 · Clemenger BBDO has appointed seasoned global creative director Adrián Flores as Chief Creative Officer, effective May 20, filling the vacuum left after the departure of Jim Curtis last year.. Flores returns to Australia after more than a decade in creative leadership roles internationally, at agencies including Publicis New York and London, FCB New York, Marcel New York, and VaynerMedia.

Nov 25, 2024 · NRMA Insurance is helping to bring Australian communities together by making this season ‘The Summer of Community Cricket’. The new campaign, via Accenture Song, will build on the recent launch of its “A Help Company” positioning, and partnership with Cricket Australia, elevating its promise of helping Australians in more ways through valuable experiences.

Nov 26, 2024 · Bryden Campbell, managing director of Brand Rebellion, highlighted the campaign’s strategic importance in the context of Jaguar’s rebrand, particularly as the luxury automotive industry transitions to electric vehicles: “Jaguar’s decision to rebrand as something more contemporary and aligned with a diverse audience was necessary.It reflects broader shifts in the industry, especially as ...

May 14, 2024 · Comparison service iSelect, in collaboration with Howatson+Company, has unveiled a creative brand platform — ‘Save More’. The new platform highlights iSelect’s mission to make Australians’ lives easier by saving them time, effort and money on their household bills. This marks a new and exci

Oct 10, 2024 · Directed by Tim Bullock from Scoundrel, the integrated campaign via Saatchi Saatchi Australia, will be activated across key sponsorships, OOH, broadcast, BVOD, digital, radio, in-store, CRM & social with further extensions to follow.

Oct 1, 2024 · As Lenovo announced the drop of its new premium, innovative AI PC products, it’s launched a major marketing campaign created by VML Atlanta to mark its position as an AI leader, which is currently airing across the Asia Pacific region.. Led by Emily Ketchen, chief marketing officer and VP of Lenovo’s Intelligent Devices Group and International Markets, the creative strategy places the ...

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Mar 21, 2024 · Uber Carshare has released the second iteration of its “Australia’s Second Car” platform via Poem, across earned media and social, partnering with race car driver, Valtteri Bottas. Together, Uber Carshare and Valtteri have designed and fully customised a classic Ute to create the perfect secon

Oct 1, 2024 · The fully integrated campaign — which will include television, out-of-home, digital, social media, print, brand activations and exclusive products — kicked off with digital projections in key markets like San Francisco, Houston, Chicago, New York, Atlanta, Paris, London and Berlin, creating buzz and giving fans a sneak peek into the campaign to come.

Sep 4, 2023 · In partnership with Howatson+Company, Domain has launched a new campaign starring Rose Byrne and Bobby Cannavale. The campaign introduces the new brand platform ‘Know what we know’ which reflects Domain's commitment to power more customers with confidence in their property journey. Says Reb